Our new online resource WGSN Insight provides information on the latest trends and innovations in:
• visual merchandising
• hairdressing and beauty
• and more
WGSN Insight provides in-depth reporting on brand marketing, consumer behaviour, the retail experience and innovation trends, technologies and designs. Features include:
• Consumer attitudes segmented by generation and region
• Consumer forecasts predicting behaviours 2+ years ahead
• Reporting on the future of travel, technology, automotive, beauty, food, wellness and more
• Case studies of innovative marketing and creative campaigns
• Coverage of key takeaways from major industry events and conferences
• Seasonal round-up of top campaign trends
• The retail experience broken out by city, category and format
• Identifying predictive shopping behaviours
• Comprehensive analysis of online and offline retail strategies
• Trends that are shaping the market place
• Understanding emergent behaviours driven by new technologies
• New product ideas and design
WGSN Insight is a module of WGSN online information service.
Click here to access.
Contact your College Library for any questions and assistance.