Statement of Attainment in Introduction to Digital Marketing Communications

 
Qualification:
Statement of Attainment   NRT
Course no:
TTPBFP0093
Start date:
Fri 5 May 2017
 –   Ultimo
  • Expand all
  • Digital Marketing Communications course details

    Course description and aims

    The Statement of Attainment in Introduction to Digital Marketing Communications is a short practical training course focusing on building your social media, online marketing and digital communications skills so you can jump into the digital and online world and communicate more effectively with your customers and clients.
    This course is also compulsory for anyone wanting to complete a Diploma in Marketing & Communication and is ideal for anyone wanting to upgrade their existing marketing skills.
    Topics studied include: current marketing methods, marketing automation, convergence, social media, digital marketing communications , social media, online advertising, web, search engine, mobile phones, display advertising, search engine optimization, SEO, search engine marketing, SEM, social media optimization, e-mail direct marketing and display advertising. The fast-paced course is focused on providing participants with "real world" information on digital marketing practices and "how to" guides.

    Course outcomes and careers

    Recommended Pathways

    BSB52415 Diploma of Marketing and Communication

    Entry requirements

    **Please note. In order to enrol in this subsidised course you must be;
    1. an Australian citizen or meet the criteria of being an Australian permanent resident, a humanitarian visa holder, or a New Zealand citizen
    2. aged 15 years or older
    3. no longer be at school and
    4. living or working in NSW

    Enrol at any location

    Ultimo
    Part Time Day
    Course start:
    Fri 5 May 2017
    Course duration:
    8 Weeks
    Attendance:
    6 Hours per week
    Code:
    TTPBFP0093-17ULT-106
    View details
    About offering:

    INFORMATION SESSION

    Attend the following information/orientation session to meet with the teaching staff, discuss the course and get more information about enrolment and next steps.

    Friday 5th May from 9:30am to 4:00pm at Ultimo College, Main Campus, Mary Ann St, Ultimo, Building G, Level 1 Room 16.

    Indicative timetable:

    You will need to attend approximately 6 hours of class a week over 1 day per week. An indication of how your weekly timetable may look is: Friday, 9:30am to 4:00pm.

    How to enrol or apply:

    To apply for this course you must meet the Smart and Skilled eligibility criteria: http://www.sydneytafe.edu.au/courses/smart-skilled

    GET YOUR UNIQUE STUDENT IDENTIFIER (USI)

    Before you enrol you must have a Unique Student Identifier (USI). Visit http://www.usi.gov.au/students/create-your-usi to request a USI. Remember to add Sydney TAFE to your account via the Manage Permissions page (code: 90003, name: TAFE NSW - Sydney Institute).

    Find out more about applying and enrolling: http://www.sydneytafe.edu.au/courses/applying-and-enrolling

    Fee information:

    FULLY GOVERNMENT SUBSIDISED

    This course is fully government-subsidised for eligible students, meaning you won't have to pay any course fees. It is part of a program to help people develop the skills they need to get a job, undertake entry level qualifications or transition to a new job.

    Subjects

    NumberSubject nameNominal hours
    BSBMGT407Apply digital solutions to work processes50
    BSBMKG417Apply marketing communication across a convergent industry70
    BSBCRT401Articulate, present and debate ideas40
    BSBMKG418Develop and apply knowledge of marketing communication industry40
    BSBCMM401Make a presentation30

     

     

    Got questions? Need help?

    1300 360 601
    827 George Street
    Sydney NSW 2000
    Find out more

     

    Scholarships

    Female students at Sydney TAFE

     

    A scholarship can help with fees and related study expenses.
    Find out if you are eligible.