Marketing, Advertising and PR

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An exciting future

Do you want a career where you can blend your business brain with your creativity? Are you fascinated by consumer insights, brand strategy and media?

With Sydney TAFE advertising, PR and marketing courses your future is bright. You could become a marketing manager, a creative or work in planning and sales. You could be an advertising account manager, media buyer, copywriter or art director.

As a publicist or PR consultant, work on exciting, industry-focused events like fashion or music. There are so many great choices!

Sydney TAFE is all for you

Sydney TAFE gives you the advantage whatever the stage of your advertising, marketing and PR career.

  • Leaving school? Programs and support services will teach you workplace practices, attitudes and foundation skills.
  • Launching your career? Courses take you from a certificate through to an advanced diploma. You can then go to a higher education provider and fast-track to a degree.
  • Time for a change? Add to your skill-set or learn something new. Our courses cover the latest research and industry practices including digital marketing and social media marketing.

Flexible and fast-track options

Sydney TAFE can recognise your knowledge and life/work experience so you finish your qualification faster.

So if you are already working in the industry and want to build on your career, you can apply for recognition of prior learning (RPL) so you don’t have to study what you already know.

Sydney TAFE is always developing innovative ways to deliver its courses, including evening and online options.

Getting great publicity

Warren Pasi writes a blog called The Boy in the Black Bow Tie. He decided to study public relations at Sydney TAFE to build his brand.

“I thought, why pay someone to be my publicist when I could learn to do it myself,” Warren says.

“The teachers are all in the industry and are amazing. The classes are intimate and the teachers are always willing to help. It’s well structured and I’ve already learned so much that I can apply to my own business.”

From Sydney TAFE to a degree

Create your own pathway from a certificate-level course to a Bachelor of Applied Management. The degree is offered to students who have completed their advanced diploma in conjunction with Federation University Australia and Sydney TAFE’s St George College.

Build new career skills

Sydney TAFE offers you the opportunity of adding value to your skill-set through other programs.

You may be interested in other Sydney TAFE career areas

  • Business Management and Office Administration
  • Journalism, Radio Broadcasting and Media
  • Human Resources, WH&S and Training
  • Information Technology (IT)
  • Further Study, HSC and Higher Education Preparation
  • Film and TV

Sydney TAFE and your retail career

Sydney TAFE gives you the advantage whatever the stage of your career.

• Leaving school? You can start your studies with some basic retail courses, before stepping up to further study.

• Launching your career? You can start your career with retail supervisory courses.

• Time for a change? Sydney TAFE offers diploma-level courses to suit people looking to redirect their careers into retail or visual merchandising.

Starting her career in business

Mirrinda McKenzie completed a business traineeship. The flexibility of being able to work, earn money and gain qualifications at the same time were a winning combination.

The support of her teachers, and being asked by others how to do things at work made her feel great.

Completing the traineeship has “made my life easier and richer,” Mirrinda says


Sydney TAFE’s industry partnerships make sure your course is always up to date, and provide you with opportunities and contacts.

Industry facts sourced from: Service Skills Australia Environmental Scan 2014; Job Outlook, Australian Government Department of Employment;

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